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SiteGPT Pricing 2026: Messages Count Twice

SiteGPT pricing in 2026: Starter $39/mo, Growth $79/mo, Scale $259/mo. Each message counts both the question and the reply, so limits go twice as fast.

Published August 18, 2026 6 min read
SiteGPT Pricing 2026: Messages Count Twice

SiteGPT Pricing 2026: Messages Count Twice

TL;DR: SiteGPT pricing in 2026 runs Starter $39/mo, Growth $79/mo, and Scale $259/mo (all billed yearly), with a custom Enterprise tier and no free plan. The catch: each message counts both the visitor's question and the AI's reply, so a 4,000-message plan is really about 2,000 exchanges. Model choice also swings your real message count by up to 10x.

Last updated: August 2026 · By Sandeep Singh, DailyFix

In SiteGPT, one exchange is two messages — question plus reply.

SiteGPT turns your website and docs into a support chatbot, and its SiteGPT pricing in 2026 hides two twists in the fine print. As of August 2026, plans start at $39 per month, but every message counts both the question and the answer, and the model you pick changes how far your quota stretches. Here is the full breakdown.

How much is the SiteGPT Starter plan?

The SiteGPT Starter plan is $39 per month (billed $468 yearly) and includes 1 chatbot, up to 4,000 messages per month, up to 1,000 pages, 1 member, and basic analytics. According to SiteGPT's pricing page checked in August 2026, there is no free plan — only a 7-day trial.

Starter suits a solo founder putting one bot on a small site. The 4,000-message cap sounds generous until you remember each exchange consumes two messages, which effectively halves it to roughly 2,000 back-and-forths a month.

What do the SiteGPT Growth and Scale plans cost?

The SiteGPT Growth plan is $79 per month with 2 chatbots, up to 10,000 messages, 10,000 pages, 4 team members, API access, and integrations. The Scale plan is $259 per month with 3 chatbots, up to 40,000 messages, 50,000 pages, 10 members, webhooks, and a Zendesk AI agent.

Growth is the tier most small businesses land on once one bot and basic analytics stop being enough. Scale adds serious automation — webhooks, daily auto-scan, conversation insights — and is aimed at support teams handling real ticket volume across a larger knowledge base.

How do SiteGPT message limits work?

SiteGPT message limits count both the visitor's question and the AI's reply as separate messages, so a 10,000-message plan covers roughly 5,000 exchanges. The model you choose also matters: a cheaper model like GPT-4.1-mini stretches the same quota far further than GPT-4.1.

SiteGPT's own pricing calculator shows the same plan yielding about 10x more messages when you lean on the mini model instead of the full one. That means your real capacity depends as much on model choice as on the plan tier — a detail easy to miss when comparing sticker prices.

What SiteGPT add-on costs stack on top?

SiteGPT add-on costs include removing SiteGPT branding for an extra $39 per month and buying an extra 5,000 messages for another $39 per month, on any plan. These stack on top of the base subscription.

Those add-ons matter for a professional deployment: a white-labeled bot on the Starter plan is really $78 per month once you remove branding. Factor the add-ons in before assuming $39 is your true cost, especially if a clean, unbranded widget is non-negotiable for your brand.

Is SiteGPT pricing worth it for customer support?

SiteGPT pricing is worth it for customer support on small-to-mid sites: $39 to $259 per month buys a capable, well-integrated bot with Zendesk handoff and solid analytics. It is less ideal if you need many bots or a free tier to start.

The honest read: SiteGPT is priced fairly for its depth, but the message-counting and model-split rules mean you should size your plan on real exchange volume, not the headline number. For a support team wanting fast setup and Zendesk escalation, Growth or Scale is a reasonable buy.

SiteGPT pricing 2026 — plans at a glance
PlanPrice (yearly)Messages / monthChatbots
Starter$39 / monthUp to 4,0001
Growth$79 / monthUp to 10,0002
Scale$259 / monthUp to 40,0003
EnterpriseCustomCustomizableUp to 10,000
Add-ons+$39 / month each+5,000 messages or remove branding

Prices and limits change often — verify on the official pricing page before deciding.

Frequently asked questions

Does SiteGPT have a free plan?
No. SiteGPT does not offer a free plan as of August 2026, only a 7-day free trial with onboarding. Paid plans start at $39 per month on the Starter tier, billed yearly, so you commit to a subscription after the trial ends.

How much is SiteGPT per month?
SiteGPT Starter is $39 per month, Growth is $79 per month, and Scale is $259 per month, all billed yearly, according to SiteGPT's pricing page checked in August 2026. A custom Enterprise tier is available for high volume and compliance needs.

How does SiteGPT count messages?
Each message counts both the visitor's question and the AI's reply as separate messages. So a plan listing 10,000 messages per month covers roughly 5,000 full exchanges. This effectively halves the headline message number when you plan capacity.

Does the model I choose affect my message limit?
Yes. SiteGPT's pricing calculator shows GPT-4.1-mini stretching the same quota up to about 10x further than GPT-4.1, because mini is far cheaper per message. Your real message capacity depends on how you split quota between models.

What add-ons does SiteGPT charge for?
SiteGPT charges $39 per month to remove its branding and $39 per month for an extra 5,000 messages, on any plan. These stack on top of your base subscription, so a white-labeled Starter bot is really about $78 per month.

Can SiteGPT hand off to a human?
Yes. Higher tiers add automation and a Zendesk AI agent, and SiteGPT supports escalation paths so complex questions route to your support team. The Scale plan is aimed at teams that need webhooks, conversation insights, and Zendesk handoff.

How many pages can SiteGPT train on?
Page limits scale with the plan: 1,000 pages on Starter, 10,000 on Growth, 50,000 on Scale, and up to 500,000 on Enterprise. Each uploaded file is converted to pages, roughly 2,500 cleaned characters per page.

Is SiteGPT good for a solo founder?
Yes, for a single bot on a small site. Starter at $39 per month with one chatbot and basic analytics fits a solo founder, provided you account for messages counting both ways and possibly adding the $39 branding-removal fee for a clean widget.

Bottom line

SiteGPT is a well-built website support chatbot with strong integrations and a fair price ladder from $39 to $259 per month. Choose Starter for one bot on a small site, Growth for a growing business needing API and analytics, and Scale for a support team wanting Zendesk handoff and webhooks. Just size your plan on real exchange volume, not the sticker message count, because each exchange burns two messages and your model choice can swing capacity by 10x. Add the $39 branding removal if a clean, unbranded widget matters.

Sources

About the author — Sandeep Singh. Sandeep builds and tests AI tools and automations daily, and runs DailyFix to show solopreneurs which ones actually save time.